-
-
YOKOHAMA – Thursday, February 19, 2009 – The City of Yokohama concluded a “Comprehensive Local Revitalization Partnership Agreement” with Seven-Eleven Japan Co., Ltd. on Thursday, February 19. Based on this agreement, the City and Seven-Eleven Japan Co., Ltd. will strengthen their partnerships in 5 fields, including the improvement of public services and the Yokohama brand, and projects regarding the 150th anniversary of the opening of the Yokohama Port, to enhance local revitalization.
As a major element of the agreement, 269 Seven-Eleven stores in Yokohama will provide a range of services such as hot water to make powdered milk to support families with children, and working experience and social studies for the elementary and junior high schools of Yokohama. For the environment, stores will work to reduce in-store electricity consumption and CO2 emissions in their distribution process. As well as the above, the City of Yokohama will partner with stores to reinforce cooperative structures, including the revitalization of the local food industry, improvement of the Yokohama brand, patrols in coordination with police stations as regional security and anticrime, and initiatives in disaster management.
Following the 150th anniversary of the opening of the Yokohama Port in this year, stores will also create and display original posters, develop and sell original memorial products, and sell tickets regarding the anniversary events. Further campaigns will also be planned.
This agreement was initiated by a proposal to the “Kyoso* Front,” a window of the City of Yokohama regarding public-private partnership, by Seven-Eleven Japan Co., Ltd. in December 2008.
*Kyoso: To aim at creating new opportunities of public projects, revitalizing Yokohama’s economy, and providing high quality public services, by encouraging the sharing of resources and knowledge between the public and private sectors.
〔Major Elements of the Agreement〕
(1) Urban development and improvement of residential services designed to make Yokohama a city that offers peace of mind for its residents
(2) Revitalization of local society and industry and strengthening of the Yokohama brand
(3) Celebrations to mark the 150th anniversary of the opening of Yokohama Port
(4) The City’s approaches to environmental problems
(5) Disaster management initiatives
〔Seven-Eleven Japan Co., Ltd.〕
President and C.O.O.: Toshiro Yamaguchi
Date of Establishment: November 20, 1973
Head Office: 8-8, Nibancho, Chiyoda-ku, Tokyo
Number of Stores: 12,141 (as of Jan. 31, 2009)